Somehow it worked itself out an I survived from 1983 – 1991 without becoming bankrupt. What I learned was economy and survival skills of how to live off minimal without taking advantage of others. In other words make something out of nothing. Of course there were people that were always there for me and took me in when the bottom fell out. I am still friends with each of these people to this day. I will never be able to pay those individuals back personally so the pay it forward is in effect. That is really what made me into who I am today.
But, I did end up with a career. It has been a long winding road and most of the time I feel like I am just getting going. I started Block in 1990 by having a BMX frame made by my sponsor Cycle Craft in Tennessee. We made about 100 Block frames and I had a difficult time with it as I was under capitalized and unable to satisfy demand. I only made a few dollars per frame and it went back into accessories. I couldn’t get enough bikes made to survive on the small margins I had to work with.
It is not possible to run a small business solely. I worked 7 days a week at least 12 hours a day. I stopped racing, in fact I had stopped riding except for occasional clinics that I used to promote the brand. I couldn’t answer the phone, take orders, print shirts, deliver orders, collect payments and design stuff by myself. My cousin gave me every minute of his spare time and days off which was like 16 days a month but we were struggling. We landed a couple of huge orders. One to Pacific Sunwear and anther to Hot Topic. Thankfully that was the time that April came on board. I was not happy, I was at my limit, I couldn’t handle the pressure anymore. The local neighborhood (Trend) kids helped package, fold, stack and ship product. I hired a couple of friends as printers. I found a really good graffiti artist who took us to another level. We moved to a small warehouse and we were officially in business!!!